Ā About

Meet Cathy Henry

After 26 years in sales and marketing, spanning global healthcare manufacturers, startup environments, and healthcare innovation ecosystems, I've learned that commercialization is rarely just about having a great product.

The companies that successfully scale are the ones that learn how to clearly communicate value, build trust with customers, and create a commercialization strategy that can grow beyond founder-driven momentum.

Throughout my career, I've worked with organizations ranging from 3M and Becton Dickinson to emerging healthcare startups introducing new technology to the market.Ā  That experience gave me a front-row seat to both the complexity of healthcare sales and the importance of human connection inside the commercialization process.

Through Prime Time Sellers, I now work with healthcare, biotech, med device and consumer health companies looking to strengthen commericialization strategy, improve go-to-market execution and create more scalable growth foundations.

My approach combines strategic thinking with practical real-world sales experience - helping companies bridge the gap between innovation and adoption in a way that feels clear, actionable and sustainable.

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Healthcare Industry Experience Includes:

Cathy serves as a commercialization and growth strategy mentor for healthcare startups participating in the Health Wildcatters incubator,Ā beginning with the 2024 cohort.Ā